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The Global Merchants: The Enterprise and Extravagance of the Sassoon Dynasty Paperback – February 29, 2024

3.9 3.9 out of 5 stars 54 ratings

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The Sassoons were one of the great business dynasties of the nineteenth century, as eminent as traders as the Rothschilds were bankers. This book reveals the secrets behind the family's phenomenal how a handful of Jewish exiles from Ottoman Baghdad forged a mercantile juggernaut from their new home in colonial Bombay, the vast network of agents, informants and politicians they built, and the way they came to bridge East and West, culturally as well as commercially.Through the lives these ambitious figures built for themselves, the reader is drawn into a captivating world of politics and power, innovation and intrigue, high society and empire. The Global Merchants is thus at once a portrait of a single family and a panorama of the hundred and thirty years of their from the Opium Wars to the American Civil War, the establishment of the British Raj to India's independence. Together these give a fresh perspective on one of the defining forces of their age and the globalization. The Sassoons were variously its agents, advocates and casualties, and watching them moving through the world, we perceive the making of our own.
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Product details

  • Publisher ‏ : ‎ Penguin (February 29, 2024)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 448 pages
  • ISBN-10 ‏ : ‎ 0241388651
  • ISBN-13 ‏ : ‎ 978-0241388655
  • Item Weight ‏ : ‎ 12 ounces
  • Dimensions ‏ : ‎ 5.08 x 1.02 x 7.8 inches
  • Customer Reviews:
    3.9 3.9 out of 5 stars 54 ratings

About the author

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Joseph Sassoon
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Joseph Sassoon is the director of the Center for Contemporary Arab Studies and Professor of History and Political Economy at Georgetown University. He holds the al-Sabah Chair in Politics and Political Economy of the Arab World. He is also a Senior Associate Member at St Antony’s College, Oxford. In 2013, his book Saddam Hussein’s Ba‘th Party: Inside an Authoritarian Regime (Cambridge University Press, 2012) won the prestigious British-Kuwait Prize for the best book on the Middle East.

Sassoon completed his Ph.D at St Antony’s College, Oxford. He has published extensively on Iraq and its economy and on the Middle East. His latest book is titled: The Sassoons: The Great Global Merchants and the Making of an Empire (Pantheon, 2022)

Customer reviews

3.9 out of 5 stars
3.9 out of 5
54 global ratings

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There are 0 reviews and 4 ratings from the United States

Top reviews from other countries

biker
5.0 out of 5 stars A wonderful book
Reviewed in the United Kingdom on April 20, 2022
Sassoon has written a wonderful book about a fascinating family and period. His knowledge and handling of the primary sources is brilliantly done and the narrative never slows. One error though on page 17 he says that "India had been accustomed to using gold for its currency" This is incorrect , silver was the basis of its currency as England found to its cost when it was drained of that metal in the C17th, causing a financial crisis that almost destroyed William's reign.
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GREG SCOTT
4.0 out of 5 stars The growth & development of a family financial empire.
Reviewed in Australia on September 12, 2022
A excellent account of this family dynasty from its earliest beginnings to modern times.
Wolfgang Kasper
3.0 out of 5 stars From rags to riches to nobility
Reviewed in Australia on May 8, 2022
This is a rich and complex epic of three or four generations. The story is not always easy to follow, given the many strands of the Sassoon tribe, the reappearance of the same names in different generations and many changes from Hebrew-Arab to Anglo names in mid-life. Prices and values keep changing, and not all were also converted to present-day money. This book is also a hard read, because the author reports numerous details, not all of which had consequences. But what really makes reading this book worthwhile is the importance of trust and reputation in commercial success, even in monopolistic trade with such commodities as opium. We see a procession of interesting characters walk past, from the hard-working, engaged first and second generations to the playboys and art lovers who wanted to know nothing of creating wealth, but a lot about spending it.